(01)

The Challenge

Too Square partnered with WA Solutions to refine their brand and create a modern digital experience that reflected the quality of their platform. From evolving their visual identity to designing and developing a conversion-focused website, we delivered a scalable foundation that supports growth and builds trust with prospective customers.

(02)

Discovery & Strategy

Every successful project starts with understanding the problem. We immersed ourselves in WA Solutions’ market, analysing competitors, customer expectations, and industry trends to identify opportunities for differentiation.

Through collaborative workshops and strategic discovery, we developed a clearer positioning, refined the brand messaging, and established a stronger visual direction. The result was a brand that better reflected the sophistication of the platform while remaining familiar and trusted by its existing customers.

(03)

Evolving the Brand

Rather than starting from scratch, we focused on evolving the existing brand—preserving its equity while giving it the confidence to grow. The refresh included a refined visual identity, an updated colour palette, and a cohesive set of brand assets designed to communicate innovation, professionalism, and trust.

The result is a modern identity that feels familiar to existing customers while better reflecting the quality and ambition of the business.

(04)

Website Design

We redesigned and rebuilt the WA Solutions website with a clear focus on the customer journey. From refining the information architecture to crafting compelling messaging and a streamlined user experience, every decision was made to help visitors quickly understand the product, build confidence in the brand, and take action.

The result is a fast, flexible, and modern digital experience that not only showcases the platform more effectively but also drives stronger engagement and conversion.